Meta Ads Management
Facebook & Instagram campaigns built to sell, not just reach.
- Account audit & rebuild
- Pixel + Conversions API setup
- Creative testing framework
- Audience & exclusion strategy
4.3xAverage blended ROAS
Meta & GoogleCertified
Platforms & tools I run every day
Meta Ads ManagerGoogle AdsGoogle Tag ManagerGA4Looker StudioTikTok Ads ManagerConversions APIShopifyWordPressKlaviyoCanvaPhotoshop
What I do
Paid acquisition, built as a measurable system
Every engagement starts with honest tracking and ends with numbers you can take to a board meeting. Pick the channel — the method stays the same.
Google Ads & Shopping
Capture the demand that is already searching for you.
- Keyword & competitor research
- Search + PMax build
- Merchant Center & feed setup
- Negative keyword hygiene
Conversion Tracking & CAPI
Stop optimising toward numbers that are wrong.
- GTM server-side container
- Meta Conversions API
- GA4 event & funnel mapping
- Event deduplication QA
Lead Generation Funnels
A predictable pipeline of qualified enquiries.
- Offer & angle development
- Landing page copy direction
- Lead form & CRM wiring
- Qualification filters
YouTube & TikTok Video Ads
Short-form video that earns the click.
- Hook & script direction
- Campaign build & placements
- Audience layering
- View-through measurement
Growth Consulting & Audits
A second pair of eyes on the whole growth engine.
- Full account audit
- Tracking health report
- Unit economics review
- 90-day growth roadmap
How I work
No guesswork. A repeatable process
The same five steps run on every account, whether the budget is $1,000 or $50,000 a month.
- 01
Audit & Measurement
I start with what is already there — account structure, pixel health, GA4, attribution. You get a written audit before a single dollar moves.
- 02
Strategy & Offer
Funnel mapped end to end: audience, offer, creative angles, landing page. We agree on the target CPA/ROAS before launch, not after.
- 03
Build & Launch
Clean campaign architecture, server-side tracking via Conversions API, and a structured creative testing plan from day one.
- 04
Optimise & Scale
Weekly optimisation cycles on the metrics that move profit. Budget scales only where the unit economics already work.
- 05
Report & Iterate
A live Looker Studio dashboard plus a plain-English weekly summary — what changed, what it cost, what is next.
Selected work
Campaigns with receipts
A slice of the accounts I've built, rebuilt and scaled. Every headline number below is one I can walk you through line by line.
Meta Ads4.6xBlended ROAS
Glowline — DTC skincare scale-up
Glowline
Account rebuild, server-side tracking and a structured creative testing plan.
4.6x ROAS on 2x budgetE-commerce · CAPI
Lead Gen−61%Cost per lead
Northbridge — qualified B2B pipeline
Northbridge Consulting
Re-pointed optimisation from form fills to booked calls.
−61% cost per qualified leadB2B · Google Ads
Google Ads140Jobs per month
PureAir — local service launch
PureAir HVAC
Zero-to-one launch with call tracking and seasonal pacing.
140 booked jobs / monthLocal · Call tracking
Analytics95%Match quality
Loopwise — SaaS trial acquisition
Loopwise
Server-side GTM, GA4 funnel mapping and deduplicated events.
95% event match qualitySaaS · GTM
TikTok Ads3.2xView-through lift
Verde — TikTok creative sprint
Verde
Hook-first short-form testing across 18 creative variants.
3.2x view-through liftShort-form · UGC
YouTube Ads−38%CPA
Kindred — YouTube demand capture
Kindred
In-stream and Shorts placements with view-through attribution.
−38% cost per acquisitionVideo · Attribution
Case studies
What changed, and by how much
Three accounts, three different problems. The before-and-after numbers are pulled straight from the platforms.
E-commerce · Skincare
Scaling a DTC skincare brand from break-even to 4.6x ROAS
⏱ 90 days💰 $57,000 managed📣 Meta Ads · Conversions API · Creative Testing
Blended ROAS
1.1x4.6x
+318%Cost per purchase
$41$23
−44%Monthly ad spend
$9K$19K
+111%Event match quality
4.18.7
+112%The challenge
The account was spending $9k/month at roughly break-even. The pixel was double-firing purchases, so reported ROAS was inflated by ~40% and optimisation was chasing phantom conversions.
What I did
Rebuilt tracking with server-side Conversions API and deduplication, consolidated 14 ad sets into 3 CBO campaigns, and ran a structured 6-angle creative test at low budget before scaling winners.
The outcome
Within 90 days, verified blended ROAS reached 4.6x on 2.1x the previous budget, with cost per purchase down 44%.
About me
The strategist behind the numbers
I started out managing small local campaigns and learned the hard way that creative alone does not scale — measurement does. Today I run paid media as a system: clean tracking first, a structured testing plan second, and scale only where the numbers hold. That approach has taken clients from break-even to 4x+ blended ROAS without inflating budgets.
Core capabilities
Meta Ads (Facebook & Instagram)95%
Google Ads (Search, PMax, Shopping)92%
YouTube & Video Ads90%
Pixel, GTM & Conversions API93%
TikTok & Pinterest Ads84%
Funnel Strategy & Lead Gen88%
GA4 & Looker Studio Reporting86%
Certifications
- Meta Certified Digital Marketing AssociateMeta · 2023
- Google Ads Search CertificationGoogle Skillshop · 2024
- Google Analytics 4 CertificationGoogle Skillshop · 2024
- TikTok Media Buying CertificationTikTok Academy · 2024
Experience
- 2023 — Present
CEO & Founder
CreatoBee Agency
- Built and scaled a paid-media agency serving clients across 6 countries.
- Own strategy, tracking architecture and creative direction across all accounts.
- Manage recurring monthly retainers with a 90%+ client retention rate.
- 2022 — Present
Digital Marketing Specialist
Freelance & Remote
- Delivered 60+ campaigns across Meta, Google, YouTube, TikTok and Pinterest.
- Specialised in Pixel + Conversions API setups that survived iOS attribution loss.
- Cut client cost-per-lead by 35–60% on average within the first 60 days.
Why work with me
The things agencies don't put in the pitch deck
Six commitments that shape how every engagement runs — written down so you can hold me to them.
You own everything
Campaigns run inside your Business Manager and your Google Ads account. Ad spend goes on your card. If we stop working together, nothing walks out the door with me.
Tracking before spending
Most accounts I inherit are optimising toward numbers that are simply wrong. I fix measurement first, so every decision after that is based on something real.
Profit metrics, not vanity ones
Reach and impressions do not pay salaries. We agree on a target CPA or ROAS before launch and report against that number every single week.
Plain-English reporting
A live dashboard plus a short weekly note: what changed, what it cost, what happens next. No 40-page PDF that nobody opens.
No lock-in contracts
Month to month, cancel with 14 days' notice. I would rather keep clients because the numbers work than because a contract says so.
I'll tell you when to stop
If paid ads are not the right lever for your business yet, I will say so on the first call instead of taking a retainer that cannot succeed.
Pricing
Clear numbers, no discovery-call surprises
Management fees only — ad spend is billed by the platforms to your own account. Every plan is month to month with 14 days' notice.
Single Monthly Service ( 30 Days )
$199/month
Get started- Meta Ads Management
Single Monthly Service ( 30 Days )
$199/month
Get started- Youtube Ads Management
Business Starter
$299/month
Get started- Up to 10 Ad Campaign Setups
- Real Audience Targeting & Custom Audiences
- Basic Meta Pixel & Conversion Tracking
- One Page Management
- Social Media Management — 1 Platform
- Business Growth Consultation
- 30 Days Full Management
- Priority Support
Business Pro
$599/month
Get started- Up to 18 Meta & Instagram Campaigns
- Advanced Audience Research, Custom & Lookalike Audiences
- Funnel Segmentation & B2B Lead Generation
- Meta Pixel + CAPI, GTM & GA4 Setup and Management
- Email Marketing
- Up to 3 Pages Management
- Social Media Management — Up to 3 Platforms
- Unlimited Ad Spend Support
- SEO-Optimized Content Uploads
- Analytics, Reporting & Growth Strategy
- 30 Days Full Management
- 24/7 Priority Support
- Additional charges may apply for B2B Lead Generation.
Business Pro Plus
$1,100/month
Get started- Multi-Platform Ads: Unlimited Meta, IG, Google, YouTube & TikTok campaigns
- Targeting & Funnels: Deep audience research, Custom/Lookalike audiences & funnel building
- Advanced Tracking: Pixel, CAPI, GTM & GA4 (Server-Side) with daily reports
- Creative & Social: Custom ad designs, SEO content & 5 social platforms management
- Lead Gen & Growth: B2B lead generation, email marketing & scaling strategy (Extra Charge May Apply)
- 30-Day Management: Includes 24/7 VIP priority support
Need something outside these boxes? Tell me what you're trying to hit and I'll build a scope around it.
Client words
What it's like to work with me
5 out of 5 across 9 verified clients.
“Our Meta ad ROAS was stuck at 1.8x until we hired them. They completely restructured our Pixel, CAPI, and GTM setup for server-side tracking. Within 30 days, our sales doubled and ROAS hit 4.2x. Exceptional technical knowledge!”
Marcus ChenE-commerce Brand Owner
Insights
Notes from inside live ad accounts
What is actually working right now — written up as I learn it, not recycled from someone else's blog.
FAQ
The questions people actually ask
Straight answers on cost, timelines, access and what happens if it doesn't work.
Management retainers start at $400/month for a single channel and scale with ad spend and complexity. One-off work — audits, tracking setups, funnel builds — is quoted as a fixed project fee. You will always see the number before anything starts.
No. My fee covers strategy, build, optimisation and reporting. The ad spend goes directly to Meta, Google or TikTok from your own billing account, so you keep full ownership and visibility of every dollar.
Tracking and account rebuilds land in the first week. Meaningful performance signal usually appears in 2–4 weeks once the algorithm has enough conversion data, and the compounding gains show from month two onward.
Never. I work inside your Business Manager and your Google Ads account with the access level you grant. If we part ways, everything — data, creatives, campaign history — stays with you.
Admin access to your ad accounts and website, whatever creative assets you already have, and 45 minutes for a kickoff call covering your margins and what a good customer is actually worth to you.
Yes, down to about $1,000/month in ad spend. Below that, paid social rarely gathers enough conversion data to optimise, and I will tell you honestly if a one-off audit or organic work would serve you better first.
Mostly e-commerce, local service businesses and B2B services. I turn down accounts in categories I cannot ethically or legally advertise, and I say no if I do not think I can beat what you already have.
A live Looker Studio dashboard you can open any time, plus a short weekly written summary: what changed, what it cost, what the numbers say, and what happens next week. No vanity metrics.
Still have a question?
Ask me directlyFree 30-minute call
Let's find out where your ad budget is leaking
Bring your ad account, your numbers, or just the problem. You'll leave the call with at least one thing worth fixing — whether or not we work together.
Let's talk
Tell me what you're trying to grow
No pitch deck, no pressure. Send the details and you'll get an honest read on whether I can help — usually within 24 hours.
Reach me directly
- Emailhello@anamulhasannafi.com
- Phone+8801700000000
- WhatsAppMessage me
- Based inDhaka, Bangladesh · Working worldwide
Typical reply timeWithin 24 hours, Sunday to Thursday
Prefer a free audit first?
Mention “audit”in your message and I'll review your existing account and tracking setup at no cost before we discuss anything paid.